For Business Owners Ready for Change
I help brick-and-mortar business owners uncover what makes their business special and turn it into a more memorable customer experience through creative direction, space, positioning, storytelling, and bold problem-solving.
The businesses people remember most are not always the cheapest or the biggest. They are the ones that make people feel alive, create stories, give them reasons to come back, and become something worth sharing with others.
Ways I can help you and your business to standout from the crowd
Customer experience and business atmosphere
Space transformation and visual identity
Product, display, and merchandising ideas
Brand positioning and storytelling
Creative problem-solving
Finding what makes your business worth coming back to
Turning overlooked potential into a clearer, stronger vision
Every business has its own story, the people it serves, space, and potential. That is why there is no one-size-fits-all way to stand out.
I look at what already exists, what is missing, what customers may be feeling, and what matters most to you as the person behind the business: your personality, values, vision, and the kind of place you want to feel proud to walk into every day. From there, we explore what could become possible with the right creative direction.
The goal is not to make your business look like everyone else. The goal is to make it feel unmistakably yours.
Book a free 30-minute introductory video call to see if we’re a good fit.
*Sessions available in English and French.
**Sliding-scale and sponsored sessions are available for those in need.
Want to see what is possible before booking your free call?
GiftyKitty - My Foundational Case Study
GiftyKitty began as an unfocused body-jewelry store. I transformed it into an immersive cat-themed art and gift shop in Portland that people now seek out, talk about, and return to again and again.
The shop has received multiple Willamette Week Best of Portland nominations, Best of Rose City recognition, and hundreds of five-star reviews. More importantly, customers regularly tell us it is their favorite store, that it makes them feel better, and that they bring friends and family specifically so they can experience it.
From The Starting Point to The Opening
Follow your dreams, you only have one life in this body
. clody cates .
A Future Creative Transformation Project
I am currently exploring the possibility of partnering with one woman-owned independent brick-and-mortar business in Portland, Oregon, for a documented creative transformation project.
GiftyKitty is the foundation and proof behind my approach, along with the focused creative work I have brought to other businesses and spaces. This project would be my first full creative transformation of another brick-and-mortar business, documented from beginning to end as a featured case study.
If your business has potential but feels stuck, unfocused, outdated, and/or disconnected from the experience you want your customers to have, I would love to hear from you.